Client Situation: The client, a group of ENT specialists, faced logistical challenges in managing appointment schedules due to a surge in patient inquiries. This increased demand required a strategic overhaul to optimize efficiency and ensure seamless patient access.
Market Situation: The healthcare sector is undergoing significant regulatory changes with a focus on privacy protections and a shift towards subscription-based models, driven by evolving consumer preferences.
Business Functioning: The traditional reception process, limited by staffing constraints, struggled to handle the rising number of patient inquiries and scheduling demands.